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4 changes: 2 additions & 2 deletions ctr/index.html
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<!-- This block will be replaced by each markdown file content. Please do not change lines below.-->
<div id="markdown" style='display:none'>
# CTR预估
# 点击率预估

## 背景介绍

CTR(Click-Through Rate)\[[1](https://en.wikipedia.org/wiki/Click-through_rate)\] 是用来表示用户点击一个特定链接的概率,
CTR(Click-Through Rate,点击率预估)\[[1](https://en.wikipedia.org/wiki/Click-through_rate)\] 是用来表示用户点击一个特定链接的概率,
通常被用来衡量一个在线广告系统的有效性。

当有多个广告位时,CTR 预估一般会作为排序的基准。
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