diff --git a/google-cloud-bigquery/pom.xml b/google-cloud-bigquery/pom.xml
index e4243a4aaece..f4c6080eec9e 100644
--- a/google-cloud-bigquery/pom.xml
+++ b/google-cloud-bigquery/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-bigquery</site.installationModule>
diff --git a/google-cloud-compute/pom.xml b/google-cloud-compute/pom.xml
index d06107c02980..17101a4b4e95 100644
--- a/google-cloud-compute/pom.xml
+++ b/google-cloud-compute/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-compute</site.installationModule>
diff --git a/google-cloud-contrib/google-cloud-nio-examples/pom.xml b/google-cloud-contrib/google-cloud-nio-examples/pom.xml
index b7f1af4a4636..d6e467861491 100644
--- a/google-cloud-contrib/google-cloud-nio-examples/pom.xml
+++ b/google-cloud-contrib/google-cloud-nio-examples/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-contrib</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-nio-examples</site.installationModule>
diff --git a/google-cloud-contrib/google-cloud-nio/pom.xml b/google-cloud-contrib/google-cloud-nio/pom.xml
index 75eada133252..6ae7f78ff72c 100644
--- a/google-cloud-contrib/google-cloud-nio/pom.xml
+++ b/google-cloud-contrib/google-cloud-nio/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-contrib</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-nio</site.installationModule>
diff --git a/google-cloud-contrib/pom.xml b/google-cloud-contrib/pom.xml
index a74112e651b0..7bbd92a8daa8 100644
--- a/google-cloud-contrib/pom.xml
+++ b/google-cloud-contrib/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-contrib</site.installationModule>
diff --git a/google-cloud-core/pom.xml b/google-cloud-core/pom.xml
index b8e4aa6580d3..332beece16df 100644
--- a/google-cloud-core/pom.xml
+++ b/google-cloud-core/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-core</site.installationModule>
diff --git a/google-cloud-datastore/pom.xml b/google-cloud-datastore/pom.xml
index e72d81e7fabf..6c70ce2b0778 100644
--- a/google-cloud-datastore/pom.xml
+++ b/google-cloud-datastore/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-datastore</site.installationModule>
diff --git a/google-cloud-dns/pom.xml b/google-cloud-dns/pom.xml
index 7a6a7223c25e..523b1ccb25da 100644
--- a/google-cloud-dns/pom.xml
+++ b/google-cloud-dns/pom.xml
@@ -13,7 +13,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-dns</site.installationModule>
diff --git a/google-cloud-errorreporting/pom.xml b/google-cloud-errorreporting/pom.xml
index 950d15ec0467..45ee768073d2 100644
--- a/google-cloud-errorreporting/pom.xml
+++ b/google-cloud-errorreporting/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-errorreporting</site.installationModule>
diff --git a/google-cloud-examples/pom.xml b/google-cloud-examples/pom.xml
index 2e4ff2fa4af4..e4249ecaff4c 100644
--- a/google-cloud-examples/pom.xml
+++ b/google-cloud-examples/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-examples</site.installationModule>
diff --git a/google-cloud-language/pom.xml b/google-cloud-language/pom.xml
index 49b93f69947f..6c3e3f43fbc3 100644
--- a/google-cloud-language/pom.xml
+++ b/google-cloud-language/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-language</site.installationModule>
diff --git a/google-cloud-logging/pom.xml b/google-cloud-logging/pom.xml
index f93352742d1e..6e1a85e84e1f 100644
--- a/google-cloud-logging/pom.xml
+++ b/google-cloud-logging/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-logging</site.installationModule>
diff --git a/google-cloud-monitoring/pom.xml b/google-cloud-monitoring/pom.xml
index ab4058db0db9..156f95ba0124 100644
--- a/google-cloud-monitoring/pom.xml
+++ b/google-cloud-monitoring/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-monitoring</site.installationModule>
diff --git a/google-cloud-pubsub/pom.xml b/google-cloud-pubsub/pom.xml
index c13514167f61..466bcc8f216e 100644
--- a/google-cloud-pubsub/pom.xml
+++ b/google-cloud-pubsub/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-pubsub</site.installationModule>
diff --git a/google-cloud-resourcemanager/pom.xml b/google-cloud-resourcemanager/pom.xml
index 5033f55dc299..16c884c73b73 100644
--- a/google-cloud-resourcemanager/pom.xml
+++ b/google-cloud-resourcemanager/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-resourcemanager</site.installationModule>
diff --git a/google-cloud-spanner/pom.xml b/google-cloud-spanner/pom.xml
index 66639973ba88..0f480d7e8989 100644
--- a/google-cloud-spanner/pom.xml
+++ b/google-cloud-spanner/pom.xml
@@ -30,7 +30,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-spanner</site.installationModule>
diff --git a/google-cloud-speech/pom.xml b/google-cloud-speech/pom.xml
index e75bb144cd93..071e68a12da3 100644
--- a/google-cloud-speech/pom.xml
+++ b/google-cloud-speech/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-speech</site.installationModule>
diff --git a/google-cloud-storage/pom.xml b/google-cloud-storage/pom.xml
index 20a3f219c291..1a37f43dd6cd 100644
--- a/google-cloud-storage/pom.xml
+++ b/google-cloud-storage/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-storage</site.installationModule>
diff --git a/google-cloud-trace/pom.xml b/google-cloud-trace/pom.xml
index e6936b2160d1..38927afaf265 100644
--- a/google-cloud-trace/pom.xml
+++ b/google-cloud-trace/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-trace</site.installationModule>
diff --git a/google-cloud-translate/pom.xml b/google-cloud-translate/pom.xml
index 26cf6f2ebc1e..f78b447d362a 100644
--- a/google-cloud-translate/pom.xml
+++ b/google-cloud-translate/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-translate</site.installationModule>
diff --git a/google-cloud-vision/pom.xml b/google-cloud-vision/pom.xml
index 3a6c4960db58..557587cc979b 100644
--- a/google-cloud-vision/pom.xml
+++ b/google-cloud-vision/pom.xml
@@ -12,7 +12,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <properties>
     <site.installationModule>google-cloud-vision</site.installationModule>
diff --git a/google-cloud/pom.xml b/google-cloud/pom.xml
index 08b249b58f60..d62a09a47753 100644
--- a/google-cloud/pom.xml
+++ b/google-cloud/pom.xml
@@ -11,7 +11,7 @@
   <parent>
     <groupId>com.google.cloud</groupId>
     <artifactId>google-cloud-pom</artifactId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
   </parent>
   <dependencies>
     <dependency>
diff --git a/pom.xml b/pom.xml
index 028d9d19a65e..c83858e0ba31 100644
--- a/pom.xml
+++ b/pom.xml
@@ -4,7 +4,7 @@
   <groupId>com.google.cloud</groupId>
   <artifactId>google-cloud-pom</artifactId>
   <packaging>pom</packaging>
-  <version>0.12.0-alpha</version>
+  <version>0.12.1-alpha-SNAPSHOT</version>
   <name>Google Cloud</name>
   <url>https://github.com/GoogleCloudPlatform/google-cloud-java</url>
   <description>
@@ -94,8 +94,8 @@
     <grpc.version>1.0.3</grpc.version>
     <gax.version>0.8.1</gax.version>
     <generatedProto.version>0.1.5</generatedProto.version>
-    <core.version>0.12.0-alpha</core.version>
-    <beta.version>0.12.0-beta</beta.version>
+    <core.version>0.12.1-alpha-SNAPSHOT</core.version>
+    <beta.version>0.12.1-beta-SNAPSHOT</beta.version>
     <storage.version>${beta.version}</storage.version>
     <site.installationModule>google-cloud</site.installationModule>
   </properties>
diff --git a/testing/google-cloud-appengine-flex-compat/pom.xml b/testing/google-cloud-appengine-flex-compat/pom.xml
index ce494b2ca8b7..7ff67a50a08c 100644
--- a/testing/google-cloud-appengine-flex-compat/pom.xml
+++ b/testing/google-cloud-appengine-flex-compat/pom.xml
@@ -5,7 +5,7 @@
   <parent>
     <artifactId>google-cloud-pom</artifactId>
     <groupId>com.google.cloud</groupId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
     <relativePath>../..</relativePath>
   </parent>
 
diff --git a/testing/google-cloud-appengine-flex-custom/pom.xml b/testing/google-cloud-appengine-flex-custom/pom.xml
index 014d7883ee22..9e4532953def 100644
--- a/testing/google-cloud-appengine-flex-custom/pom.xml
+++ b/testing/google-cloud-appengine-flex-custom/pom.xml
@@ -5,7 +5,7 @@
   <parent>
     <artifactId>google-cloud-pom</artifactId>
     <groupId>com.google.cloud</groupId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
     <relativePath>../..</relativePath>
   </parent>
 
diff --git a/testing/google-cloud-appengine-flex-custom/src/main/docker/Dockerfile b/testing/google-cloud-appengine-flex-custom/src/main/docker/Dockerfile
index 787983266963..cbd990e15bb3 100644
--- a/testing/google-cloud-appengine-flex-custom/src/main/docker/Dockerfile
+++ b/testing/google-cloud-appengine-flex-custom/src/main/docker/Dockerfile
@@ -1,2 +1,2 @@
 FROM gcr.io/google_appengine/jetty
-ADD google-cloud-appengine-flex-custom-0.11.2-alpha-SNAPSHOT.war $JETTY_BASE/webapps/root.war
+ADD google-cloud-appengine-flex-custom-0.12.1-alpha-SNAPSHOT.war $JETTY_BASE/webapps/root.war
diff --git a/testing/google-cloud-appengine-flex-java/pom.xml b/testing/google-cloud-appengine-flex-java/pom.xml
index 04642495dbb1..a49638bd9a79 100644
--- a/testing/google-cloud-appengine-flex-java/pom.xml
+++ b/testing/google-cloud-appengine-flex-java/pom.xml
@@ -5,7 +5,7 @@
   <parent>
     <artifactId>google-cloud-pom</artifactId>
     <groupId>com.google.cloud</groupId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
     <relativePath>../..</relativePath>
   </parent>
 
diff --git a/testing/google-cloud-appengine-java8/pom.xml b/testing/google-cloud-appengine-java8/pom.xml
index 1e4f512b435f..7c4c4a516062 100644
--- a/testing/google-cloud-appengine-java8/pom.xml
+++ b/testing/google-cloud-appengine-java8/pom.xml
@@ -5,7 +5,7 @@
   <parent>
     <artifactId>google-cloud-pom</artifactId>
     <groupId>com.google.cloud</groupId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
     <relativePath>../..</relativePath>
   </parent>
 
diff --git a/testing/google-cloud-managed-test/pom.xml b/testing/google-cloud-managed-test/pom.xml
index d212de137638..50cd4c3c4098 100644
--- a/testing/google-cloud-managed-test/pom.xml
+++ b/testing/google-cloud-managed-test/pom.xml
@@ -5,7 +5,7 @@
   <parent>
     <artifactId>google-cloud-pom</artifactId>
     <groupId>com.google.cloud</groupId>
-    <version>0.12.0-alpha</version>
+    <version>0.12.1-alpha-SNAPSHOT</version>
     <relativePath>../../pom.xml</relativePath>
   </parent>
   <modelVersion>4.0.0</modelVersion>